Facebook Buys Giphy for $400 Million, Will Integrate it Into Instagram

Facebook has just acquired the massive GIF library and creation platform Giphy, with plans to integrate the service more fully into Instagram. The purchase reportedly cost Facebook $400 million, though terms were not officially disclosed.

The purchase was officially announced this morning, when Facebook’s VP of Product Vishal Shah welcomed Giphy to the Facebook family […].

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2020-5-16 18:47