Leica announced the Vario-Elmarit-SL 70-200mm f/2.8 ASPH, the final lens in Leica's trio of f/2.8 professional zooms for the full-frame SL-System. [Read More]
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Sony announced the FE 400-800mm f/6.3-8 G OSS telephoto zoom lens for full-frame mirrorless cameras. It is the company's longest telephoto zoom lens, besting the prior record-holder, the Sony 200-600mm f/5.6-6.3 G OSS. [Read More]
Sigma announced the 300-600mm f/4 DG OS Sports lens for L-mount and Sony E-mount. It is a high-end, professionally-oriented ultra telephoto zoom lens that promises the optical performance and brightness of a prime but the versatility of a wide zoom range. [Read More]
OM System's CEO kicked off the new year with an open letter saying the company would be releasing a new camera and new lenses. The company has already hit some of these benchmarks, debuting the OM-3 camera and multiple new lenses.
Sigma's long requested and highly anticipated 70-200mm f/2.8 DG DN OS "Sports" lens will arrive for $1,499 on December 7 for Sony E and Leica L mount. [Read More]
Alongside the Sigma 10-18mm f/2.8 DC DN Contemporary lens for APS-C mirrorless cameras, Sigma has announced the development of a new full-frame f/2.8 zoom lens, the Sigma 70-200mm f/2.8 DG DN OS Sports. [Read More]
As promised by various executives, Olympus isn’t done yet. Earlier this morning, the company unveiled the pint-sized OM-D E-M10 Mark IV camera for beginners, and the M. Zuiko Digital ED 100-400mm f/5-6.