Just announced: new Viltrox AF 85mm f/2.0 EVO FE lens!

You can preorder it at BHphoto, Amazon, Viltrox worldwide store. For SonyAlphaBlog this is the best 85mm lens he ever tested! The post Just announced: new Viltrox AF 85mm f/2.0 EVO FE lens! first appeared on sonyalpharumors.

Just released: New On1 PhotoRAW 2026

You can finally get the new On1 PhotoRAW 2026 (Click here). Here is a video showing what’s new:

The post Just released: New On1 PhotoRAW 2026 first appeared on sonyalpharumors.

Opinion piece, from a professional in the San Francisco Film Industry: The Sony FX3 II will not come before an FX6 II comes.

Our reader Tommy shared his interesting opinion about Sony’s FX strategy: The Sony FX3 II will not come before an FX6 II comes. The Sony FX3 and FX6 are used side by side in the film industry daily.

New Yongnuo 18mm f/2.8 FE autofocus lens will be announced on Oct 22 for $110 only!

On October 22, Yongnuo will officially launch its new 18mm f/2. 8 FE autofocus lens. The price is set at 799 Yuan — roughly $110, making it one of the most affordable ultra-wide AF lenses for Sony full frame cameras! The post New Yongnuo 18mm f/2.

New image of the Tamron 25-200mm FE lens!

Our reader “MaBoCado” sent me this: I sighted the Tamron 25-200 today at Imaging World fair in Nuremberg, Germany. Unfortunately, It wasn’t possible to check it or to make use of it for testing purposes.

TTartisan announced the new SILVER AF 75mm f/2 SILVER Full Frame Portrait Lens

TTartisan just launched the SILVER version of their 75mm f/2. 0 FE lens on TTartisan store and Amazon. A perfect match for the Silver Sony A7CII don’t you think? Reminder: Their new hot selling 17mm f/4 Tilt-Shift full-frame lens for E-mount is in Stock at Amazon US&EU and  TTArtisan store.

New Zeiss Otus lens will be announced this week?

After the new Otus 50mm and 85mm, it looks like Zeiss will announce another OTUS lens this week. The original DSLR Otus lineup included four lenses: 28mm f/1. 4 55mm f/1. 4 85mm f/1. 4 100mm f/1.