Sony launches Cyber-shot HX350 with 50x zoom outside US

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4MP BSI CMOS sensor like its HX300 predecessor. In fact, very little has changed compared to the previous model – as best we can tell, it adds an up-to-date BIONZ X processor, lock-on AF and a new blue 'Zeiss' badge on the same 24-1200mm equiv. F2. 8-6. 3 lens.

It continues to offer a built-in EVF, optical image stabilization, 3" tilting 921k-dot LCD, 1080/60p video recording and 10 fps burst shooting. Sony Germany lists the HX350 at ˆ449 with availability in January 2017.

Press Release:

That’s so close! The compact 50x super zoom Cyber-shot™ HX350 is big on imaging power

ZEISS® Vario-Sonnar T* lens with 50x optical zoom and 100x Clear Image Zoom[i] for awesome close-ups

Shoot like a pro with manual controls and electronic viewfinder in a compact DSLR-style body

Back-illuminated Exmor RTM CMOS sensor with 20. 4 effective megapixels and BIONZ X™ image processing engine

Optical SteadyShot™ and Intelligent Active Mode for smooth, stable stills and Full HD movies

Sharp, speedy focus of moving subjects with Lock-on AF and DMF (Direct Manual Focus)

From expansive landscapes to exotic wildlife and family portraits: every scene’s covered with the Cyber-shot HX350 high-zoom camera from Sony.

Discerning photographers graduating from smartphone snaps will love the mix of easy-to-use features and DSLR-inspired styling. Fitting beautifully in your hand, the HX350 packs big camera performance into a compact body – for limitless creative possibilities with a fixed lens.

You’re good for any shooting situation, with the ZEISS® Vario-Sonnar T* lens offering a huge 50x optical zoom range – corresponding to 24mm wide angle to 1200mmsuper telephoto (equivalent in 35mm format). Clear Image Zoom doubles maximum magnification to a breathtaking 100xi, bringing distant buildings, people and animals jaw-droppingly close.

Camera shake is the enemy of high-zoom shooting, as any pro knows. Optical SteadyShot cuts handheld wobbles for crisper stills, rapidly shifting a group of lens elements to correct for the slightest hand tremors. Intelligent Active Mode keeps Full HD videos equally sharp and blur-free with Sony’s proprietary frame analysis technology.

Enthusiasts will be impressed by the high-resolution back-illuminated Exmor R CMOS sensor with 20. 4 effective megapixels and speedy BIONZ X image processing engine. Even if you’re shooting handheld indoors or in low light, you’ll value crisp, low noise images and pristine Full HD video footage.

The easy to use Cyber-shot HX350 is loaded with serious shooting options. There’s a manual ring for smooth adjustment of zoom/focus, plus an easily-accessible mode dial and custom button for quick adjustment of favourite settings. And with full P/A/S/M controls, you’ve got all the exposure options you need to craft stunning pictures and Full HD videos. Movie-makers will also welcome the extra detail of a 24p shooting mode that gives footage that authentically cinematic look.

The choice is yours when it comes to framing shots with confidence. Look through the camera’s high-contrast electronic viewfinder – just like you’d expect on a DSLR – or switch to the manually tiltable 7. 5cm (3. 0-type) LCD with 921k dot resolution.

Extra shooting refinements include Motion Shot Video that traces your tennis serve or golf swing as a split-second series of superimposed images. After shooting, connect the camera to your 4K television for a big, beautiful view of your photos. Support for TRILUMINOS™ Colour on compatible BRAVIA™ TVs ensures still shots bursting with vivid, vibrant colours.

[i] At optical wide-end

Sony Cyber-shot DSC-HX350 specifications

PriceMSRP€450Body typeBody typeSLR-like (bridge)Body materialCompositeSensorMax resolution5184 x 3456Image ratio w:h1:1, 4:3, 3:2, 16:9Effective pixels20 megapixelsSensor photo detectors21 megapixelsSensor size1/2. 3" (6. 17 x 4. 55 mm)Sensor typeBSI-CMOSProcessorBIONZ XColor spacesRGBColor filter arrayPrimary Color FilterImageISOAuto, 80-3200 (up to 12800 in Multi-Frame NR mode)Boosted ISO (maximum)12800Image stabilizationOpticalUncompressed formatNoJPEG quality levelsFine, standardFile format

JPEG (Exif v2. 3)

Optics & FocusFocal length (equiv. )24-1000 mmOptical zoom41. 7×Maximum apertureF2. 8-6. 3Autofocus

Contrast Detect (sensor)Multi-areaCenterSelective single-pointSingleContinuousFace DetectionLive View

Autofocus assist lampYesDigital zoomYes (2x)Manual focusYesNormal focus range1 cm (0. 39″)Macro focus range1 cm (0. 39″)Screen / viewfinderArticulated LCDTiltingScreen size3″Screen dots921,600Touch screenNoScreen typeTFT LCDLive viewYesViewfinder typeElectronicViewfinder coverage100%Viewfinder resolution201,600Photography featuresMinimum shutter speed30 secMaximum shutter speed1/4000 secExposure modes

ProgramAperture PriorityShutter PriorityManual

Scene modes

High SensitivityNight SceneHandheld TwilightNight PortraitLandscapePortraitSoft SkinAnti Motion BlurBeachSnowFireworksAdvanced Sports ShootingGourmetPet Mode

Built-in flashYesFlash range8. 50 m (at Auto ISO)External flashNoFlash modesOff, auto, fill, slow sync, advanced, rear syncDrive modes

SingleContinuousSelf-timerBracketing (Exposure, WB)

Continuous drive10. 0 fpsSelf-timerYes (2 or 10 sec, portrait)Metering modes

MultiCenter-weightedSpot

Exposure compensation-2-3 (at 1/3 EV steps)WB BracketingYesVideography featuresFormatMPEG-4, AVCHDModes

1920 x 1080 @ 60p / 28 Mbps, AVCHD, MTS, H. 264, Dolby Digital1920 x 1080 @ 60i / 24 Mbps, AVCHD, MTS, H. 264, Dolby Digital1920 x 1080 @ 60i / 17 Mbps, AVCHD, MTS, H. 264, Dolby Digital1920 x 1080 @ 24p / 24 Mbps, AVCHD, MTS, H. 264, Dolby Digital1920 x 1080 @ 24p / 17 Mbps, AVCHD, MTS, H. 264, Dolby Digital1440 x 1080 @ 30p / 12 Mbps, MP4, H. 264, AAC

MicrophoneStereoSpeakerMonoStorageStorage typesSD/SDHC/SDXC + Memory Stick Pro DuoConnectivityUSB

USB 2. 0 (480 Mbit/sec)HDMIYes (micro-HDMI)Microphone portNoHeadphone portNoPhysicalEnvironmentally sealedNoBatteryBattery PackBattery descriptionNB-BX1 lithium-ion battery & chargerBattery Life (CIPA)300Weight (inc. batteries)652 g (1. 44 lb / 23. 00 oz)Dimensions130 x 93 x 103 mm (5. 12 x 3. 66 x 4. 06″)Other featuresOrientation sensorYes.

shooting zoom hx350 1080

2016-12-22 22:19