The Olympics are Coming. Expect To See Awesome New Gear

The Olympic Games serve as a crucial testing ground for upcoming camera gear from leading brands. Most of them seize this opportunity to subject their upcoming equipment to the rigorous demands of professional use.

A spectacle of unparalleled sporting action, it provides the ideal background for photographers to push their skills and gear to the extremes. What better opportunity exists for brands to have upcoming lenses and cameras tested by some of the world's most experienced and talented photographers? With the 2024 Paris Olympics a little over 6 months away, I'm keen to see what state-of-the-art technology will be in the hands of some of the lucky few there. .

gear upcoming

2024-1-5 14:00