Viltrox’s Newest Lightweight ‘Air’ Lens Is a Full Frame “Nifty Fifty” 50mm f/2

Viltrox announced that its newest Air Series lens is a full-frame nifty fifty, the AF 50mm f/2 for Sony FE and Nikon Z-mount. [Read More]

Nikon’s Z-Mount is Finally On a Cinema Camera: That’s Kind Of a Big Deal

If you had told me four years ago that Nikon would not only be in the business of making true, honest-to-goodness video gear but would also own what is arguably the most disruptive player in the truly professional, Hollywood-production-ready market, I would probably have laughed in your face. [Read More]

Viltrox’s Excellent and Affordable LAB 135mm f/1.8 Is Available for Nikon Z

Viltrox's excellent LAB 135mm f/1.8 portrait prime lens for full-frame Sony mirrorless cameras is coming to Nikon Z mount.

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Laowa Debuts Four Ultra-Wide Full-Frame Cinema VV Lenses

Venus Optics announced four new wide-angle Laowa cinema lenses designed for VistaVision cameras.

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Zeiss’ Otus ML Lenses Promise Photographers Something Entirely Different

Zeiss made its long-awaited return to the traditional photography space by reintroducing its beloved Otus series for full-frame mirrorless cameras. The Otus ML 50mm f/1.

Viltrox Unveils Four New Prime Lenses and a Clever Charging Case

This year's CP+ in Yokohama, Tokyo, is the gift that keeps on giving. Viltrox provided attendees with a look at four brand new lenses and a new battery charging case. [Read More]