
Meet Alphy, Sony Alpha India's new AI-generated rodent mascot. Alphy loves his Sony Alpha camera, traveling the world, capturing beautiful photos, and being an affront to human creativity. [Read More]
petapixel.com2026-3-13 23:53

Meet Alphy, Sony Alpha India's new AI-generated rodent mascot. Alphy loves his Sony Alpha camera, traveling the world, capturing beautiful photos, and being an affront to human creativity. [Read More]
petapixel.com
Photo: Dan Bracaglia Sony has announced major firmware updates for four of its current full-frame range, bringing many features and behaviors up to its latest standards and adding C2PA authenticity verification capabilities. dpreview.com »
2024-03-28 04:00
Three and a half years ago, Sony made a statement with the Alpha 7 III. The company wanted to plant the idea that its “base model” did not mean basic. At the time, that camera was specced beyond its price, and it hit everyone by surprise. Now, with the Alpha 7 IV, our expectations are […] petapixel.com »
2021-10-21 17:00
According to the product listings from multiple retailers, the Sony Alpha 7R II has finally been discontinued after six years of production even though it had been technically replaced by both the Alpha 7R III and Alpha 7R IV in recent years. petapixel.com »
2021-08-31 22:48
Sony’s original Alpha 9 camera has appeared as discontinued through a few retailers, including Adorama, leading to the appearance that the company has retired the sports camera that was originally announced in 2017. petapixel.com »
2021-08-13 20:11
Masaaki Oshima, Deputy Senior General Manager, Camera System Business Division, at Sony Imaging Products & Solutions. Pictured holding the new Sony Alpha 1. Following the launch of Sony's new Alpha 1 (a1) full-frame mirrorless interchangeable lens camera, we sat down (virtually) with Masaaki Oshima, Deputy Senior Manager of Sony's Camera division. dpreview.com »
2021-02-23 17:00
Yet another new Sony camera, the cinema line FX3, has broken cover thanks to serial rumour-mongers Nokishita. photographyblog.com »
2021-02-11 18:00
Допустим, с названием Sony Alpha 7R III во время практического тестирования мы могли бы поспорить. В хронологическом порядке сейчас следовало бы ожидать Alpha 7 без буквы R в обозначении. Но это не страшно, ведь и в предыдущей Sony Alpha 7R III модели есть кое-что, что напрашивалось на оптимизацию. ichip.ru »
2017-11-01 17:45
Продолжаем освещать новинки Photokina 2016. Теперь посмотрим что показала компания Sony. Новых беззеркалок не привезли, но они представили полнокадровую зеркальную камеру Sony Alpha 99 Mark II. Её оснастили 42 мегапиксельной BSI CMOS-матрицей и новым процессором. kaddr.com »
2016-09-19 20:21
Продолжаем освещать новинки Photokina 2016. Теперь посмотрим что показала компания Sony. Новых беззеркалок не привезли, но они представили полнокадровую зеркальную камеру Sony Alpha 99 Mark II. Её оснастили 42 мегапиксельной BSI CMOS-матрицей и новым процессором. kaddr.com »
2016-09-19 20:21
Прямо сейчас Sony на Photokina 2016 анонсировала A99 II - новую полнокадровую камеру с полупрозрачным зеркалом! 42MП сенсор! 5 осей стабилизации изображения и 4K фото!Камера будет способна съемки в 12 кадров в секунду с AF / AE слежением. dphotoworld.net »
2016-09-19 16:13