Photography is back in business post-pandemic, and we’ve seen rapid changes in marketing strategies this year. New clients are at your fingertips with opportunities to advertise in new and surprisingly, easier ways.
These 5 marketing strategies are essential to growing a photography business in the digital age.
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. petapixel.com
The Internet has been brilliant for building a platform, but it is only one pillar… Did you know that ninety percent of small businesses fail within the first two years? With very few exceptions, having one way of marketing is the quickest way to join the 90%. petapixel.com »
2020-04-20 20:04
Lighting on cinematic photo or video production sets can sometimes be an overwhelming experience. While lighting companies continue to improve both the ease of use and quality of the light lights, mastering and adjusting the setups can take a lot of time, effectively slowing production to a halt when changes need to be made.
As photographers moved from film to digital photography, they gained a new flexibility that changed the entire process. However, what was lost in that transition was a need for a more tangible connection to images that only a printed photo can provide. [Read More]
In a world where smartphone photography is dominating the visual spectrum, Moonside, a cutting-edge lighting technology company, has announced its newest innovation – Moonside MagLight.
The deadline is just around the corner! Make sure to have your entry (or entries) submitted for this year’s ColorPro Awards by September 24th 11:59 pm (PDT). [Read More]
The ability to capture stunning aerial footage has been made possible by drones, which have gained popularity over the past decade. I remember flying some of the earliest commercial drones and the emphasis was on the flight time and features but not image quality.
From its early days, the digital age promised endless convenience. Yet, for many, it has led to a vast sprawl of photos, videos, and files scattered across smartphones, computers, and storage devices.
Professional photographers all agree that photo culling is an essential but tedious ordeal. James Broadbent, the founder of Narrative Select, also used to spend hours in front of his screen until his company launched Select, an AI-assisted culling software that now helps thousands of photographers cull faster and easier. [Read More]