Sony has announced that it is planning to cease all manufacturing and sales of cameras (and other electronics) in Brazil by mid-2021. The change applies to all of the company’s consumer electronics divisions, although technical support will reportedly continue.
The official announcement, which was sent to retailers on Monday, contains two dismaying pieces of news. […]. petapixel.com
Sony’s Alpha camera system has evolved significantly in the three years since Sony released its predecessor, the Alpha 7R IV. The new Alpha 7R V not only has caught up with the other cameras in the system, but it has also surpassed them. [Read More]
Sony has announced the Alpha 7R V full-frame camera which features a brand-new AI focusing system. Called Real Time Recognition, this “deep learning” trained system can detect not only humans but also birds, animals, planes, trains, cars, and insects. [Read More]
Sony says that the effects of the semiconductor shortage are “more serious than expected” which has forced it to make decisions on what cameras and lenses it can continue to manufacture. Before the onset of the COVID-19 pandemic and the subsequent chip shortage, Sony continued to manufacture and stock what many would consider to be […]
The unique click of one camera’s shutter can be fun to compare against one another. In a series of short videos posted by Map Camera, you can listen to the slightly different sounds of the shutters from Sony’s a7R line.