There’s a very succinct analogy by Marshall McLuhan, summing up our society’s focus on the past: “We look at the present through a rear-view mirror. We march backwards into the future.” McLuhan was referring to technology, but his observation works just as well in the context of modern-day photography: Even as technology reshapes it, we […]
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As a photographer, wishing for the departure or death of a camera company is like a musician getting excited to have one less guitar to choose from. In many ways, it is the most self-destructive thing that one can hope for their art.
After nine years covering the photography industry, today marks the end of that long journey across multiple outlets, ending with my time here at PetaPixel. I’m not leaving journalism, but I am switching things up a bit.
Amid countless updates about major industry events being cancelled (or not cancelled), gear being delayed, and factories being temporarily shut down—to say nothing of the day-to-day realities of dealing with a pandemic that have nothing to do with photography—it’s easy to overlook the long-term impact that this virus will have on our industry… has already […]
In a recent interview with Japanese publication Nikkei, Nikon CEO Toshikazu Umatate admitted that imaging profits have fallen to one-sixth of their peak in 2012, but painted a more hopeful picture for the near future.