Thypoch's new Simera-C cine lenses offer four focal lengths for Sony E-mount with all metal construction and optimized for high-resolution full frame cameras. [Read More]
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Blackmagic Design announced a substantial price reduction across its Ursa Cine camera kits, marking a rare move in the high-end cinema camera market where prices have generally been rising. [Read More]
Google added more generative artificial intelligence (AI) to Google Vids today, enabling users to turn still photos into short videos in a few clicks using Veo 3. [Read More]
The Leitz Cine Hugo 40mm T1.5 is Leica's latest, super-fast prime lens for professional filmmakers and videographers.
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Apple has long been an industry leader when it comes to accessibility in technology. The company highlighted how the Action mode in its latest iPhone smartphones can help those with Parkinson's disease capture steadier, sharper video. [Read More]
Mavis Camera, a powerful video app for iPhone, now supports Atomos Ninja Phone, allowing iOS creators to connect professional cameras and lenses to a wider range of iPhones and iPads via HDMI.
German cinema company Arri is reportedly weighing its future and contemplating a potential sale.
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Lensrentals' founder Roger Cicala is back after a lengthy hiatus to deliver another of his legendary camera teardowns. This time, the camera going under the proverbial knife is the Sony PTZ FR7, a $10,500 cinema-grade E-mount PTZ camera and a very popular rental choice. [Read More]