Opinion: Sony Needs to Innovate Again If They Want to Remain Top Dog

Back in 2006, when Sony purchased Minolta, we weren't quite sure just what Sony would bring to the table. Sure, Sony had dabbled with Cyber Shot cameras, but moving into the camera market proper was a big step, and man did they ever make a splash.

Since that time, Sony has rarely had to look over their shoulder as they have been forging a path that had led them to lead the current pack of camera manufacturers, but now, Canon, Nikon, and Co are waking up and are getting closer to Sony. Sony, it seems, have reached peak camera, so if they want to widen that gap once again, they will need to dig deep and innovate as they did at the start of the Mirrorless age. After the break, we'll take a quick look at what Sony needs to do to keep moving forward. .

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2020-4-25 07:00

Источник: thephoblographer.com

sony they → Результатов: 28 / sony they - фото


Sony interview at IR: Best Sony sensors will remain in house and not be outsourced (to Nikon).

Imaging Resource interviewed Mr. Kenji Tanaka and Mr. Yojiro Joe Asai from Sony (UPDATE: IR removed the interview). They didn’t spill out any info about future specific products but they gave a more general idea of what kind of tech they are working on: No outsourcing of best Sony sensors: “The sensor is a custom […] The post Sony interview at IR: Best Sony sensors will remain in house and not be outsourced (to Nikon). appeared first on sonyalpharumors. sonyalpharumors.com »

2017-03-18 21:48

Review: Sony a99 II

In some ways, it perplexes me that Sony still has the a99 and Alpha series of cameras. Sure, they're from the Minolta days and have a heritage behind them but admittedly the company doesn't push them anywhere as hard as they do their E mount lineup. thephoblographer.com »

2016-12-28 08:02

(SR2) Is this the new Sony A7sIII ?

CameraBeta just published a strange leak of what they claim is the new Sony A7s mark III. They got that image which they say lists the specs of the new Sony A7sIII: – 15.4MP BSI-CMOS with LSI – Variable IR Filter can be used as variable electronic ND filter – Native ISO: 100-102400 – Maximum […] The post (SR2) Is this the new Sony A7sIII ? appeared first on sonyalpharumors. sonyalpharumors.com »

2016-10-07 20:54

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