Camera manufacturers, in many ways, have concluded defeat since the rise of smartphones. They realized they couldn't beat them in terms of production, versatility, or price, so it would be best if they focused on what's next: higher-end cameras.

While this is not an entirely wrong way to look at things, what many brands forget to see is that after a point, many enthusiasts will grow tired of the stagnation in the smartphone business. And 2024 proved to be just that. In just a span of nearly two decades, many people who are into photography have grown tired of it. And now, that group of late millennials and Gen Z are driving the compact camera business. This is exactly the best opportunity for Canon to divert its attention and fill the gap in the market. . thephoblographer.com

2025-1-29 08:00