The Camera Market Continues to Shift

Phototrend sat down with Fujifilm during CP+ and mentioned some curious things about the Chinese Market. It feels like every time I sit down to sift through camera news this is jumping out at me more and more.

It was just today when we wrote about the January 2025 CIPA results and detailed what we [. . . ]

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2025-3-13 19:02

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Rumors: Sony Germany apprently expects to sell fewer camera due to incresed competition and market reduction

  The German Youtuber Valuetech shared a couple of insights info he collected at the Cp+ show: 1) Sony Germany unofficially told him that Sony expect to sell less camera sin 2019 due to incresed competition and market recuction 2) Tamron will no more make A-mount lenses Also he “speculates” 2019 is going to be […] The post Rumors: Sony Germany apprently expects to sell fewer camera due to incresed competition and market reduction appeared first on sonyalpharumors. sonyalpharumors.com »

2019-03-18 16:55

Canon CEO: 'we will go on the offensive... in the mirrorless camera market'

Presentation chart from Canon's Corporate Strategy Conference, indicating its goal to seize 50% of the interchangeable-lens camera market. There it is, clear as day. One week after a Canon executive said in an interview that Canon is finally willing to cannibalize DSLR sales to invest in mirrorless, Canon CEO Fujio Mitarai has made an even more definitive statement during his presentation at the company's Corporate Strategy Conference on March 6th. dpreview.com »

2018-03-13 17:58

Sony confirms they “will never leave the APS-C market”. Wants to be “number 2” on the interchangeable camera market.

Imaging Resource had a Q&A session with Sony and here are some of the key info: APS-C: Sony’s top executive for interchangeable-lens camera development said emphatically that Sony will never leave the APS-C market, and that we can expect continued development of that part of their product line going forward. sonyalpharumors.com »

2017-08-10 21:07

Sony confirms they “will never leave the APS-C market”. Claims to be “number 2” on the interchangeable camera market.

Imaging Resource had a Q&A session with Sony and here are some of the key info: APS-C: Sony’s top executive for interchangeable-lens camera development said emphatically that Sony will never leave the APS-C market, and that we can expect continued development of that part of their product line going forward. sonyalpharumors.com »

2017-08-10 21:07