Sony releases camera strategy for 2021: Aims to be the top brand in the overall camera market!

Sony released their mid-term strategy paper (sony. net/SonyInfo/IR/library/presen/irday/). And Sony’s goal is to become “the top brand in the overall camera market” by 2021. It’s unclear how we should define “top brand”.

I doubt they mean that they want to be the number one in terms of sales. Anyway, the marketing statement sounds bullish. They clear […]

The post Sony releases camera strategy for 2021: Aims to be the top brand in the overall camera market! appeared first on sonyalpharumors.

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2018-5-23 15:39

Èñòî÷íèê: sonyalpharumors.com

camera sony → Ðåçóëüòàòîâ: 126 / camera sony - ôîòî


PetaPixel 2024 camera awards: Sony wins everything!

PetaPixel has just published the Camera Awards 2024, and Sony has clearly come out on top: Camera of the Year: Sony a9 III (Amazon / BHphoto) In a time where most cameras are simply iterating on existing technologies, the a9 III is the only camera in 2024 that allows photographers to capture photos that were… The post PetaPixel 2024 camera awards: Sony wins everything! first appeared on sonyalpharumors. sonyalpharumors.com »

2024-12-12 17:17

Ôîòî: petapixel.com

Sony Has Discontinued the a6500 Mirrorless Camera

Sony appears to have discontinued the a6500 camera as it has been removed from the company’s official website while distributors have also marked the camera as “no longer available.” Originally reported by Sony Alpha Rumors, the mid-range APS-C camera sat amidst Sony’s still somewhat confusing APS-C camera line and its loss reduces the total number […] petapixel.com »

2021-05-11 23:20

Ôîòî: dpreview.com

Sony a7R IV: What you need to know

Intro The Sony a7R IV is the company's fourth-generation ultra-high-resolution full-frame mirrorless camera. It's built around a new 61MP back-side illuminated CMOS sensor. It's the first new sensor in an 'R' camera since 2015. dpreview.com »

2019-07-17 05:47

James Cameron To Shoot Avatar Sequels On Sony VENICE Camera System!

Well this is big news: James Camera will use the Sony Venice Cinema Camera (PL or E-mount version) to shoot their new Avatar Sequels. Here is the press text: – James Cameron’s Lightstorm Entertainment to Shoot AVATAR SEQUELS on Sony’s VENICE Camera New CineAlta Motion Picture System Chosen for Principal Photography on all-Sony Imaging Production; Unique […] The post James Cameron To Shoot Avatar Sequels On Sony VENICE Camera System! appeared first on sonyalpharumors. sonyalpharumors.com »

2018-06-02 00:55

Ôîòî: petapixel.com

LEX is an Open Source Sony E-Mount Film Camera

LEX is a new prototype open source film camera that features a E-mount, allowing Sony photographers to use their existing collection of lenses. sonyalpharumors reports that the camera is the creation of one man named Alexander Gee who wanted to be able to use all the high-end glass being made for Sony’s digital cameras these […] petapixel.com »

2018-04-24 18:33

Full specs of the new Sony RX0 ultra-compact camera

Sony published the full RX0 spec list. The press text can be read on my previous post. This is basically an ideal camera to be used as part of a full-scale multi-camera system. The camera will be available for preorder from September 5 at BHphoto: These are all the accessories:     The post Full specs of the new Sony RX0 ultra-compact camera appeared first on sonyalpharumors. sonyalpharumors.com »

2017-08-31 14:40

How to Get Better Battery Life From Your Sony Camera

Sony camera users have known for a long time now that the battery life on their cameras tends to be pretty bad overall. This is especially the case with their mirrorless camera lineup. If you're using your Sony camera professionally, then you're going to need to bring a lot of batteries with you to a gig if it's a day long event. But if it's a quicker gig, then it does the job. thephoblographer.com »

2017-02-27 14:02

Sony Xperia XZ camera review

$(document). ready(function() { SampleGalleryV2({"containerId":"embeddedSampleGallery_3336540306","galleryId":"3336540306","isEmbeddedWidget":true,"standalone":false,"selectedImageIndex":0,"startInCommentsView":false,"isMobile":false}) }); The Xperia XZ is the top-of-the-line model in Sony's Xperia X series and comes with some of the latest technologies implemented in its camera module. dpreview.com »

2016-11-25 15:00

Ôîòî: dpreview.com

The Sony a99 ll will be available on time – but in very short supply

Sony has announced that its a99 ll full-frame SLT camera will go on sale on November 25th as expected, but it will not be able to supply nearly enough to meet demand straight away. The company has issued a statement saying that domestic demand has 'significantly' exceeded the Japanese company’s sales plans and that customers should expect some delay in the delivery of ordered cameras. dpreview.com »

2016-10-26 11:00

Sony Resolves 4K Overheating with a6500

As much as we loved the a6300, it does have a few flaws, and one of the biggest and most-publicised was the overheating of the camera whilst recording long stretches of 4k video. Many users reported that the camera would display a warning signal before shutting down automatically to protect the sensor from damage. digitalrev.com »

2016-10-14 03:00

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DPReview Reader’s Choice Awards 2024: Sony 28-70mm GM is one of the Products of the Year

Here are the results of the DPreview readers awards. The top 3 best products are: Nikon Z6III Canon R5II Sony 28-70mm GM My take on the single products: 1) The Nikon Z6III (Amazon, B&H Photo, Adorama) has the speed to beat the Sony A7IV, but the latter has better image quality (more resolution, a much… The post DPReview Reader’s Choice Awards 2024: Sony 28-70mm GM is one of the Products of the Year first appeared on sonyalpharumors.

BCNranking has published the best-selling cameras on the Japanese market in December: Sony ZV-E10 sells hot!

BCNranking published the top 50 of the best selling cameras on the Japanese market for the month of December. I marked in bold the Sony cameras in this list: Canon EOS R10 RF-S18-150 IS STM Lens Kit Sony VLOGCAM ZV-E10 II Double Zoom Lens Kit (Black) Canon EOS R50 Double Zoom Kit (Black) Fujifilm X-M5… The post BCNranking has published the best-selling cameras on the Japanese market in December: Sony ZV-E10 sells hot! first appeared on sonyalpharumors.

Sony a7R IIIA marked as “discontinued” by BHphoto

This camera was announced in 2021 and the only “improvement” over the A7rIII was the addition of a new, higher-resolution LCD screen (2. 36 million dots). And now it has been officially discontinued according to BHphoto.

Follow live: Sony Press Conference

There is near zero percent chance that Sony will announce a new Alpha camera or lens. But don’t worry, I am sure something exciting will be announced within 1-2 months. Probably a new camera (A7v?) and certainly at least one new lens! More about that on SAR soon…stay tuned! To not miss any new rumor… The post Follow live: Sony Press Conference first appeared on sonyalpharumors.

Ending today: 25% off on DxO software bundles

This is ending tonight: Save 25% on DxO software bundle (Click here). A stock of eleven reconditioned Sony RX1rII is selling with a $900 discount on Amazon (Click here). There is a large Stock of reconditioned Sony A7cR cameras at Amazon (Click here).