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When DJI announced its series of cost-effective workhorse drones, many photographers were quite excited. With each iteration, the company continued to reach new heights, with the newly launched DJI Mavic 4 Pro adding yet another gem to the company's portfolio. thephoblographer.com »
The New York Times article focuses primarily on Kodak Apparel, a licensee of the Kodak name in South Korea Photo: Kodak Apparel An article in the New York Times draws attention to the way the Kodak brand is being used, now that the company itself has left the consumer photo market. dpreview.com »
On July 16, 1945, the United States conducted the world's first test of a nuclear bomb. The Trinity test sent fallout well beyond the desert of New Mexico, though, and an unlikely source discovered it. dpreview.com »
360-degree camera and technology company Insta360 has gone public on the Chinese stock market, and the company's shares surged to nearly 180 yuan, or about $25, an almost four-fold increase from its initial public offering (IPO) price of 47. petapixel.com »
Sigma may be well-known for its lenses, but the company, over the years, has tried to build its presence in the camera world too. In 1976, we saw the first SLR, the Mark I, and in 2002, the company launched its first digital camera, the Sigma SD9. thephoblographer.com »
Image: Fujifilm Fujifilm will be holding its next X Summit event on June 12th at 5AM ET (2AM PT), where the company says it has "exciting news. " The event will be held in Shanghai. It currently hasn't released any teasers for what it plans to cover at the event, but in the X half announcement video from last week, Yuji Igarashi, Divisional Manager of Professional Imaging Group said the theme for the event is "Classic" and that it will be "showcasing exciting updates inspired by the concept of classic photography. dpreview.com »
After branching out into five new market segments at NAB, Atomos is clearly not done and today announced its entrance into the microphone scene with the StudioSonic Shotgun Mic, a compact wired or wireless mic designed for a wide range of pro uses. [Read More] petapixel.com »
We live in an era where access to information and data libraries isn't just easily available online, it's also packaged quite neatly into apps for your smartphones. Every company and its subsidiary is out to get you to download their app. thephoblographer.com »
President Donald Trump has threatened Apple with a tariff of "at least 25%" if iPhone models sold in the United States are not manufactured in the U. S. This very targeted escalation in trade policy rhetoric sent Apple's stock down 3. petapixel.com »
Tamron has become a prominent name as one of the third-party lens manufacturers. The company has introduced good budget offerings for telephoto users, with many beginners or serious enthusiasts becoming their long-term and loyal customers. thephoblographer.com »
Rode's parent company The Freedman Group announced that it has acquired Lectrosonics, a "globally renowned US manufacturer of professional wireless audio systems." [Read More] petapixel.com »
Sony launched the a7 and the a7R lineup, which have seen multiple iterations over the years. The company released the a7R V in 2022, which leaves one wondering about the Sony a7 V. Reports stated the company will delay the a7 successor due to Trump's tariffs and production challenges. thephoblographer.com »
Today at Adobe Max London, the company is announcing a bunch of new things for the creative cloud and for Firefly. The company, which has come under lots of heat from creators of all kinds on social media, is finally responding to what folks have wanted and in some ways also making things kind of odd. thephoblographer.com »
Adobe is diving deeper into artificial intelligence with a new investment in Synthesia, a British AI startup that lets users create videos with lifelike avatars and voiceovers in 140+ languages. dpreview.com »
To be very frank with all of you, I don't think that we should necessarily look at Fujifilm as an innovative company in the future. Do they do cool things? Yes -- but we can also all agree that their identity is now inherently linked to how trends on social media play out. thephoblographer.com »
TikTok users and the company itself will be pleased to hear that United States President Donald Trump has given TikTok parent company ByteDance a second extension to the deadline requiring the company to divest its U.S. operations. [Read More] petapixel.com »
The OM System has been pretty silent about giving us successors of the popular Pen lineup. Users have been asking for one for a long time with no sort of hints at what's coming. On the other hand, the company recently launched OM3, which has the retro-style of the original EM5. thephoblographer.com »
Ricoh Pentax proved how thinking differently can lead to success. The company launched its first film camera after a long hiatus in 2024, which catapulted it to immense fame among film photographers. thephoblographer.com »
Yuji Igarashi, Divisional Manager of Fujifilm's Professional Imaging Group, holding the GFX100RF on stage. Photo: Mitchell Clark Fujifilm has announced the GFX100RF, a fixed-lens medium format camera, at its X Summit event in Prague. dpreview.com »
Elinchrom announced its first-ever continuous lighting solution: the LED 100C. Described as just the first product in a "new chapter" for the company, the new light is meant to combine professional-grade performance and compact portability. [Read More] petapixel.com »
DxO, a company known for its photo editing software and lens correction profiles, has announced a new Photo Storm Cape designed for photographers who need to protect their gear during bad weather conditions. [Read More] petapixel.com »
When you use DPReview links to buy products, the site may earn a commission. Sigma CEO Kazuto Yamaki Photo: Richard Butler We're at Sigma's pre-CP+ event at its headquarters in the suburbs of Tokyo. dpreview.com »
Image: Lucky Film Film enthusiasts can rejoice, as it seems the film resurgence is still going strong. Chinese film company Lucky Film released a teaser on its Instagram account announcing that it has a new color film on the way. dpreview.com »
This year marks the 100th anniversary of the Leica I, the first 35mm camera to be mass-produced by the company. As part of the massive celebration under the theme of 100 Years of Leica: Witness to a Century, the company has launched M11 in different editions, as well as organized several events to mark this significant milestone. thephoblographer.com »
While it may appear that Canon has had a great year in 2024, the company's latest financial reports from the previous year tell a different story. The company launched the Canon RF 10-20mm f4 L, Canon RF 24-105mm f2. thephoblographer.com »
The Chinese AI company DeepSeek -- which has sent shockwaves through the U.S. stock market this week -- has unveiled a new AI image generator that it claims can outperform OpenAI's DALL-E 3. [Read More] petapixel.com »
Image: Samsung Samsung has announced the Galaxy S25, S25 Plus and S25 Ultra, its latest flagship smartphones. The phones have a heavy emphasis on AI, but also feature the company's highest-end camera systems. dpreview.com »
Israeli artificial intelligence (AI) company Botika secured $8 million in seed funding to help it further develop its generative AI technology that can turn a simple product shot of clothing into an entire fashion shoot, complete with AI-generated human models. [Read More] petapixel.com »
Image: TTArtisan TTArtisan is keeping the lens news coming this year with another lens announcement just a few weeks after its last. The company is following up its AF 35mm F1. 8 II with another F1. dpreview.com »
Over the past few months, we have reported that Canon will launch three new mirrorless R series cameras, a rumored macro lens, and even an APS-C camera in 2025. While we haven't heard much from the company since the announcement of EOS R1 and EOS R5 II, there is still hope that the company is working on devices that will help photographers further. thephoblographer.com »
Image: Getty Images, Shutterstock Getty Images and Shutterstock are to join in what's being presented as a merger of equals. The new company will be called Getty Images Holdings Inc and the deal will see Getty Image's CEO retain his position at head of the new company, while Getty's chair will also chair the new company's board. dpreview.com »
OM System's CEO has announced that the company is working on a new camera and lenses. In a post titled "New Year Greeting and Prospects for 2025" that went up on Monday morning, Shigemi Sugimoto wrote: "Shortly, we plan to add a new camera to our lineup and bright, compact single-focal-length lenses with splash & dust-proof performance. dpreview.com »
While Sigma absolutely earned its title of PetaPixel's Photo Company of the Year in 2024, legendary German photo company Leica was not far behind. Leica was not only prolific across multiple camera system segments, but the company posted the highest revenue in its 110-year history. [Read More] petapixel.com »
When you use DPReview links to buy products, the site may earn a commission. Image: Samyang LK Samyang is making another attempt at selling autofocus lenses for Canon's RF mount. It announced that it's bringing the Samyang AF 12mm F2, a 19mm equivalent ultra-wide prime for APS-C cameras, to the system and says that users should "stay tuned for more exciting releases in the RF-S family. dpreview.com »
A company has developed an AI image-recognition model that can identify a fake designer product from a single photo -- with luxury fashion brand Lacoste becoming its first customer. [Read More] petapixel.com »
Caye Technology announced a new 200mm F3.5 lens. Key specs: Full Frame fixed F3.5 large aperture manual focus uses a set of two optical structures minimum focusing distance of 1.8 meters The lens body is about 32cm long 14cm in diameter weighs about 550g Sony E, Canon RF, Canon EF, Canon EF-M, Nikon Z, Nikon… sonyalpharumors.com »
American technology company Snap Inc. , Snapchat's parent company, claims that New Mexico's bombshell accusations about the company's failure to protect children have it all backward. petapixel.com »
As its name suggests, British company 3 Legged Thing is best known for its tripods and associated accessories, like camera plates and L brackets. However, the company has ventured into new territory this week with its Str3amcase triple mic system, hereafter referred to as "Streamcase." [Read More] petapixel.com »
Image: Pixelmator Apple may soon own Pixelmator Pro and Photomator, a pair of popular photo editing apps for Mac, iPhone, and iPad. The Lithuania-based company behind the apps, Pixelmator Team, has "signed an agreement to be acquired by Apple," according to a blog post on its website. dpreview.com »
Pixelmator, a Mac-centric photo editing application, announced that it has been acquired by Apple. It marks the first time that Apple has chosen to dip a toe into the professional editing space since it ceased development of Aperture in 2014. [Read More] petapixel.com »
An artificial intelligence researcher who worked at OpenAI as recently as August says the company violates copyright law.
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DJI filed a lawsuit against the United States Department of Defense (DoD) concerning the department's declaring the Chinese drone company a "Chinese military company." [Read More] petapixel.com »
EssilorLuxottica, the world's largest eyewear company, has purchased a 5.1% stake in Nikon and is treating it as a "long-term financial investment to support the company and its management." [Read More] petapixel.com »
Adobe's Firefly video generation panel. Screenshot: Adobe Adobe has announced Firefly Video, an AI model that can generate video footage that the company says is designed "to be commercially safe" and to "not infringe on others' IP. dpreview.com »
Today, Fujifilm announced an upcoming firmware update for the X-H2, X-H2S, and GFX 100 II that's meant to improve the cameras' video capabilities. In a YouTube video, the company says the update will improve the stability of autofocus subject tracking while shooting video. dpreview.com »
Today, Fujifilm announced an upcoming firmware update for the X-H2, X-H2S, and GFX 100S II that's meant to improve the cameras' video capabilities. In a YouTube video, the company says the update will improve the stability of autofocus subject tracking while shooting video. dpreview.com »
Hobolite is no more. The company that has been making a name for itself in LED photography lighting will henceforth come under a new name: Harlowe. [Read More] petapixel.com »
Image: Fujifilm Earlier today on its YouTube channel, Fujifilm announced that it will hold one of its X Summit events on October 14th at 9:00 AM ET (6:00 AM PT) at the CLAY Studio Tokyo. The company says the event will be focused on design, including product design and production engineering design. dpreview.com »
A YouTuber had his voice cloned via AI technology by a company which then used it to narrate videos on its channel.
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petapixel.com »
Apple Intelligence can do many things, but the company limits how you can use it to edit photos for now. Image: Apple Apple has said that the pictures its devices take are meant to depict "something that really, actually happened," a view that starkly contrasts how many of its competitors are approaching photography in the age of generative AI. dpreview.com »
