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In National Geographic's latest documentary, "Cheetahs Up Close," Emmy Award-winning wildlife photographer and cinematographer Bertie Gregory travels to the Serengeti to capture jaw-dropping close-up footage of cheetahs as they rest, hunt, and of course, run. petapixel.com »
The Minolta MND35 promises 18x digital zoom and 64MP JPEGs. The manual says it has a 13MP sensor. There is no connection whatsoever between this camera and the original Minolta company. Image: Minolta Digital It'd been going on for months before I knew about it, but in the space of a couple of days, I received a text from my former colleague and saw a post on Reddit highlighting it. dpreview.com »
When Nikon added the gold ring to the lens mount of its 28-135mm f/4 PZ earlier this year, I was ecstatic. Finally, Nikon was leaning into its brand color. I was saddened to learn it would only do this on select products moving forward. petapixel.com »
A Minolta? But didn't they leave the camera business years ago? The re-emergence of the Minolta brand in the US highlights some interesting quirks of the laws around trademarks. Image: Minolta In the wake of our look at the way Eastman Kodak allows its brand to be used on everything from solar panels to T-shirts, we've been looking at the way other historic camera brands are now being used. dpreview.com »
The New York Times article focuses primarily on Kodak Apparel, a licensee of the Kodak name in South Korea Photo: Kodak Apparel An article in the New York Times draws attention to the way the Kodak brand is being used, now that the company itself has left the consumer photo market. dpreview.com »
Image: Mammut Outdoor gear brand Mammut has opened entries for its 2025 Photo Contest. It's a global competition that invites professional and amateur photographers to capture their connection to the outdoors. dpreview.com »
Rode's parent company The Freedman Group announced that it has acquired Lectrosonics, a "globally renowned US manufacturer of professional wireless audio systems." [Read More] petapixel.com »
The Brutalist is coming under criticism for employing artificial intelligence to fill in language gaps and generate a series of architectural blueprints. [Read More] petapixel.com »
Late last year, we announced new changes to our reviews system. This is on top of all the other testing that we've done for years and called on the industry for. As it is, we're constantly revamping our system of camera reviews. thephoblographer.com »
Well-known photo software developer ON1 announced a brand new ON1 Pro brand. Designed to deliver products specifically for professional photography workflows, the first new application under the ON1 Pro brand is Lightpanel, an AI-driven app to help pros cull, review, and edit thousands of photos quickly and easily within Adobe Lightroom Classic. [Read More] petapixel.com »
European fashion brand Mango has unveiled an AI-generated picture campaign for its limited edition Sunset Dream collection of its youth line. [Read More] petapixel.com »
Nikon has announced that its beautiful new corporate headquarters in Tokyo is complete.
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petapixel.com »
With the Olympics just around the corner, a Japanese sportswear line has introduced infrared-blocking fabric to protect athletes from illicit photography. [Read More] petapixel.com »
Toys "R" Us has dropped the first ever AI-generated brand video using OpenAI's Sora to tell the origin story of the company's mascot Geoffrey the Giraffe. [Read More] petapixel.com »
Yesterday, Lensrentals announced that it had acquired "select assets" of BorrowLenses from Shutterfly, including the branding and assets. The company confirmed to PetaPixel today that it doesn't include employees or the physical San Carlos, California location. [Read More] petapixel.com »
Something must be in the air because most of the camera brands currently have some impressive deals on their equipment right now. It's not often that we see this much on sale at once, with discounts on Nikon, Canon, Fujifilm, and Sony, along with savings on camera bags and cases, mics, and more. [Read More] petapixel.com »
Last week, Canon claimed victory as the number one mirrorless camera brand by unit sales in the United States. While impressive, Sony says it has data from the same agency Canon used that contests the position. [Read More] petapixel.com »
Canon has claimed victory again and says it was the number one mirrorless camera brand in the United States in 2023, its third straight year holding the position. [Read More] petapixel.com »
The annual BCN Awards provide a reasonably good indication of what cameras and lenses proved popular in the year past, and the BCN Awards 2024 show that some familiar faces sold a lot of photography equipment last year. [Read More] petapixel.com »
The Australia-based Rode acquired U.S.-based Mackie, a high-end professional audio brand most widely known for its audio mixers that primarily serve musicians and recording studios. [Read More] petapixel.com »
Harman Photo, the company that manufactures Ilford-brand film, has announced a new color film: Harman Phoenix 200.
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petapixel.com »Three Canon zoom lenses are coming soon, according to CanonRumors. An ultrawide, a fast standard zoom, and a super telephoto seem to be scheduled to hit the shelves soon. These are the latest in a series of unique focal range lenses that Canon has been releasing for its RF mirrorless line of cameras. thephoblographer.com »
Topaz officially launched the new Video AI 4.0 (Click here to preorder with a $50 discount and see samples of all new features). The rebate will end in three days. Reminder: Kickstarter: The new bag developed by Nomatic and Peter McKinnon is now available on Kickstarter (Click here). Aurora launched the Gnu 5-in-1 modular tripod… sonyalpharumors.com »
Recently we made a video detailing the worst things that each of the major camera manufacturers was guilty of. It could have been a lack of foresight or a technological setback. petapixel.com »
There's a lot to know about buying the best Polaroid camera. First off, did you know that more than one brand makes them? And did you also know that more than one brand makes the film? Polaroid is both a brand and our common vernacular for instant film prints. thephoblographer.com »
Canon Marketing Japan has spelled the end for the "Kiss" brand of cameras. Known in North America as a range of entry-level cameras from the EOS M series through the Rebel, the West has seen the last of new additions for these brands, too. [Read More] petapixel.com »
OM Digital Solutions will gradually change the branding of its products, including lenses, binoculars, cameras, and accessories, away from Olympus and to OM System. [Read More] petapixel.com »
Leica has announced a collaboration with streetwear brand A Bathing Ape (BAPE) to produce a limited-edition D-Lux 7 camera that it says merges "industry-leading technology with a chic, urban sensibility." [Read More] petapixel.com »
The Fujifilm X mount is celebrating its 10th anniversary this year--and for such a young ecosystem, what they managed to accomplish is nothing short of incredible. Having said that, we will not deny that the recent years have not brought as much innovation as we would have imagined. thephoblographer.com »
Go into any niche or cult in the photography world, and you'll notice a lot of different things. The people using the cameras have changed for sure. Further, no one makes bad cameras at all. Some brands have strong cults than others. thephoblographer.com »
OM Digital Solutions, the digital imaging company that acquired the former Olympus imaging division, has announced that going forward, its 'interchangeable lens cameras and lenses, compact digital cameras, audio products, binoculars, and other services’ will be sold under the new brand: 'OM System'. dpreview.com »
For more stories like this, please subscribe to the Phoblographer. Let’s be honest, it’s really hard to find a brand new camera. We’re having component shortages all around the world right now. thephoblographer.com »
A “vintage” bag company is being accused of scamming would-be product photographers. Vintage Bags Global apparently offered one photographer $1,250 to take five photos of a bag and the only requirement was that he pay $14 in shipping, something he points to as a “red flag. petapixel.com »
I’ve decided not to name any brands as part of this article. This is because all brands are guilty of not listening to their core users at one point or another. Some, more so than others. A camera is just a tool for our work, and any brand’s camera can get the job done if used correctly. thephoblographer.com »
In today’s world, it is easier than ever to start a business. Explore Instagram on any given day and you will inevitably see an ad for some new online retailer. It begs the question: How, in such a saturated online marketplace, can a fledgling brand separate itself from the pack and survive? There is no […] petapixel.com »
A new survey being conducted over in Japan has surprising results on what the most beloved camera brand is. While companies such as Canon, Nikon, and Sony may currently command market dominance, it’s Pentax/Ricoh that has gotten the most love. petapixel.com »
Any writer worth their salt knows that a good story is comprised of three primary components: Character, Setting, and Plot. The same can be said of visual storytelling, regardless of the medium. As a commercial photographer, my goal is to tell a brand’s story as succinctly as possible, sometimes in as little as a single […] petapixel.com »
Huawei is feeling the pinch of its trade bans with the United States as a new report estimates that the company’s market share in mainland China fell to 16% in January, a steep decline from 41% in the first quarter of 2020. petapixel.com »
A new product bearing the Kodak name seems to ask, “If you’re shooting film, why not immerse yourself in the experience?” The company is releasing metal film canisters commonly used in the 1970s brand new for 2020. petapixel.com »
Watch out, DJI. Sony Corporation announced today it is getting into the drone market under the brand name ‘Airpeak. ’ I a short press release, accompanied by the above teaser video, Sony says the Airpeak brand will ‘reflect its aspiration to contribute to the further evolvement and the creation of the unprecedented value through its imaging and sensing technology. dpreview.com »
We saw people try to test 4k 60p video for a half hour; so we figured we’d do something equally stupid with weather sealing. Go ahead! Tell us how stupid the test we did on Pro Camera Reviews was. thephoblographer.com »
As a photographer, wishing for the departure or death of a camera company is like a musician getting excited to have one less guitar to choose from. In many ways, it is the most self-destructive thing that one can hope for their art. petapixel.com »
A report published by 43 Rumors sheds a bit more light on what is going to happen to the Olympus brand moving forward, how the news was shared within the company itself, and what photographers who use Olympus gear can expect in the coming years. petapixel.com »
Portrait photographer Miguel Quiles recently created a much-requested video that touches on a little-understood subject within the world of photography: working directly with camera, lens, and accessory brands that want to sponsor you. petapixel.com »
You’ve got less than 10 days left to win! Hey folks! We’re teaming up with Tamron to giveaway a Tamron 17-28mm f2. 8 for Sony FE mount or an SP 35mm f1. 4 Di USD lens in Canon or Nikon DSLR mount (compatible with ML adapters). thephoblographer.com »
On its own, the Nikon F3 remains a popular model of the iconic Nikon F line of cameras, with vintage camera collectors and Nikon fans seeking to make it a core member of their collection. Make it a rare special edition and you have an even more covetable camera that you'd best be ready to spend a handsome sum for. thephoblographer.com »
Rumors that Ricoh will lose the right to use the Pentax brand name in 2020 are being denied by the company. In a statement, Ricoh acknowledged that the Pentax name belongs to Hoya but explained that there are no restrictions on Ricoh using it in the camera business. dpreview.com »
Sports Illustrated is going the way of Polaroid and Kodak. Once known for its cream-of-the-crop sports photography, the iconic magazine was just sold in a $110 million deal, and the new owner has big plans to make money by licensing out the brand. petapixel.com »
There has been a flurry of sensor talk over the last few weeks, though we haven’t posted much about it because most of it cannot Read more... canonrumors.com »
During our testing with the Nikon z series of cameras, perhaps our favorite lens was the Nikon Nikkor Z 35mm f1. 8 S. It can be argued that a camera system is only as good as the lenses available, and this is especially true when launching a brand new camera system--as is the case with the Nikon Z Mount series. thephoblographer.com »
